The Knowledge Project

The Knowledge Project

Shane Parrish

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Episode (200)

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41
Former PepsiCo CEO Indra Nooyi: Lessons from the Top

Former PepsiCo CEO Indra Nooyi: Lessons from the Top

Jun 24, 2025

On her first day as CEO of PepsiCo, Indra Nooyi fired her general counsel. Then rehired him before dinner. It wasn’t a stunt. It was a signal.  She ran a $200 billion empire the same way she ran her ...

42
Anna Wintour: Vogue [Outliers]

Anna Wintour: Vogue [Outliers]

Jun 17, 2025

The job was editor-in-chief. The goal was to become the platform. And she did.  Once she made it to the top, she didn’t just edit Vogue. She reinvented the power structures beneath it. This episode u...

43
Netflix Founder Reed Hastings on Scaling High-Trust Culture & Bold Judgment

Netflix Founder Reed Hastings on Scaling High-Trust Culture & Bold Judgment

Jun 10, 2025

How do you build a high-performance culture without turning your company into the Hunger Games? Reed Hastings, co-founder and former CEO of Netflix, shares lessons from a career spent rewriting the ru...

44
Harvey Firestone: Men and Rubber [Outliers]

Harvey Firestone: Men and Rubber [Outliers]

Jun 03, 2025

Harvey Firestone built one of America’s great industrial empires from scratch, transforming from a farm boy to Henry Ford’s key partner. This episode reveals timeless principles about building busines...

45
Bill Belichick: 8x Super Bowl Champion on Winning, Leadership, and Discipline

Bill Belichick: 8x Super Bowl Champion on Winning, Leadership, and Discipline

May 27, 2025

Eight Super Bowl rings. Six with the Patriots. And a mindset that goes far deeper than football. In this rare, wide-ranging conversation, Bill Belichick breaks down the invisible factors behind sustai...

46
Andy Grove: Only The Paranoid Survive [Outliers]

Andy Grove: Only The Paranoid Survive [Outliers]

May 20, 2025

Most people protect their identity. Andy Grove would rewrite his, again and again. He started as a refugee, became a chemist, turned himself into an engineer, then a manager, and finally the CEO who b...

47
Elad Gil: How to Spot a Billion-Dollar Startup Before the Rest of the World

Elad Gil: How to Spot a Billion-Dollar Startup Before the Rest of the World

May 13, 2025

What if the world’s most connected tech investor handed you his mental playbook? Elad Gil, an investor behind Airbnb, Stripe, Coinbase and Anduril, flips conventional wisdom on its head and prioritize...

48
Rose Blumkin: Women of Berkshire Hathaway [Outliers]

Rose Blumkin: Women of Berkshire Hathaway [Outliers]

May 06, 2025

Rose Blumkin didn’t just build a business. She revolutionized retail. After fleeing Russia with $66 in her purse, she opened a basement furniture store in Omaha at 43 years old—with no English, no edu...

49
Y Combinator CEO Garry Tan: Turning Ambitious Misfits into Founders

Y Combinator CEO Garry Tan: Turning Ambitious Misfits into Founders

Apr 29, 2025

Most accelerators fund ideas. Y Combinator funds founders—and transforms them. With a 1% acceptance rate and alumni behind 60% of the past decade’s unicorns, YC knows what separates the founders who b...

50
Henry Singleton: The Greatest Capital Allocator in History [Outliers]

Henry Singleton: The Greatest Capital Allocator in History [Outliers]

Apr 22, 2025

If Warren Buffett is the king of capital allocation—Henry Singleton is the ghost. Singleton built one of the most successful conglomerates in American history, transforming business while remaining vi...

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