How I Built This with Guy Raz

How I Built This with Guy Raz

Guy Raz | Wondery

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Episode (200)

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Advice Line with Angie & Dan Bastian of Angie's BOOMCHICKAPOP

Advice Line with Angie & Dan Bastian of Angie's BOOMCHICKAPOP

Apr 02, 2026

Today’s callers: Michelle from California assesses the trade offs of accepting outside investment to scale her organic granola brand. Then, Gloria from Connecticut wonders how to overcome stigma and g...

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diapers.com: Marc Lore. The ecommerce visionary who lost to Amazon but still made billions (2021)

diapers.com: Marc Lore. The ecommerce visionary who lost to Amazon but still made billions (2021)

Mar 30, 2026

Back in the early days of ecommerce, Marc Lore took a classic retail loss leader–diapers– and turned it into a DTC giant– Diapers.com. It did so well that it attracted the attention of Amazon, which s...

3
Advice Line with Marcia Kilgore of Beauty Pie (June 2025)

Advice Line with Marcia Kilgore of Beauty Pie (June 2025)

Mar 26, 2026

Serial entrepreneur Marcia Kilgore — founder of brands like Beauty Pie and Soap & Glory — joins Guy on the Advice Line, where they answer questions from three early-stage founders managing uncertainty...

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Vital Farms: Matt O’Hayer. How a serial entrepreneur re-branded the egg

Vital Farms: Matt O’Hayer. How a serial entrepreneur re-branded the egg

Mar 23, 2026

For decades, a dozen eggs was just… a dozen eggs. No story. No real branding. No reason to care who produced them. Then Matt O’Hayer came along and asked a question almost nobody in America was asking...

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Advice Line: What’s Your Value?

Advice Line: What’s Your Value?

Mar 19, 2026

In today’s special episode, Guy and four former show guests talk with callers about how they can prove the value of their products—and themselves. First, Meagan from Vermont questions whether an exper...

6
Scrub Daddy: Aaron Krause. How a Failed Experiment Became a Billion-Dollar Sponge

Scrub Daddy: Aaron Krause. How a Failed Experiment Became a Billion-Dollar Sponge

Mar 16, 2026

Aaron Krause did not set out to reinvent the kitchen sponge. He was a car detailer, building buffing pads and the machines that made them. To clean his greasy hands, he made a makeshift hand scrubber ...

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Advice Line with Hernan Lopez of Wondery

Advice Line with Hernan Lopez of Wondery

Mar 12, 2026

Today’s callers: Heather from Ontario talks through a DTC strategy for her retail pain relief tape and patches. Then Nawal in Michigan considers a rebrand for her uniforms designed for Muslim students...

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Bobo’s: Beryl Stafford.  A Single Mom Turns a Baking Project into a $100M Business

Bobo’s: Beryl Stafford. A Single Mom Turns a Baking Project into a $100M Business

Mar 09, 2026

Bobo’s: Beryl Stafford.  A Single Mom Turns a Baking Project into a $100M Business At 40, Beryl Stafford’s life cracked open. Her marriage ended, she hadn’t worked in years, and she had two daughters ...

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Advice Line with Miguel McKelvey of WeWork

Advice Line with Miguel McKelvey of WeWork

Mar 05, 2026

Today’s callers: Jane in Minnesota wants to scale her artful pants brand while staying true to her locally-made mission. Then Melissa in New Mexico wonders how to respond to diminishing returns on dig...

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Kettle Chips: Cameron Healy. The Wild Bet That Made a Brand

Kettle Chips: Cameron Healy. The Wild Bet That Made a Brand

Mar 02, 2026

Kettle Chips: Cameron Healy. The Wild Bet That Made a Brand Most founders expand the “right” way: local → regional → national → international. Cameron Healy totally skipped the “national” part.  When ...

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