Apple: trying to think different for 50 years

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Apple: trying to think different for 50 years

Science Friday and WNYC Studios

23 March 2026

The Apple Computer Company was founded on April 1, 1976, and in the 50 years since, the company has evolved from a handful of Silicon Valley misfits to a global technology and media powerhouse.  Tech journalist David Pogue talks with Ira Flatow about the backstory of the company, and the leadership of the mercurial Steve Jobs. He offers a peek into some lesser known chapters of the company’s history, like the ill-fated Apple Paladin, a prototype Apple-produced fax machine. Pogue chronicles the company’s history in his latest book, “Apple: The First 50 Years.” Guest: David Pogue is a tech journalist, CBS Sunday Morning correspondent, and author of the book “Apple: The First 50 Years.” Transcripts for each episode are available within 1-3 days at sciencefriday.com. Subscribe to this podcast. Follow our show on Instagram, TikTok, Facebook, and Bluesky @scifri and sign up for our newsletters. Got a science question that’s keeping you up at night? Call us: 877-4-SCIFRI Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.