dee takos
14 March 2026
We sit down with ad tech and data analytics expert Mike Yeagley to discuss how commercial advertising data became a powerful intelligence tool used by the U.S. national security community. He explains how smartphones, apps, and location data can reveal patterns of life and how programs developed with special operations helped track terrorists and understand targets on the battlefield. We also discuss privacy, surveillance, and what this technology means for intelligence operations and everyday people. Today's Sponsors: Mando ⬇️ Control Body Odor ANYWHERE with MANDO and get 20% off + free shipping with promo code [TEAMHOUSE] at https://shopmando.com/ GhostBed⬇️ https://www.ghostbed.com/house FOR 10% off! Miracle Made ⬇️ Upgrade your sleep with Miracle Made! Go to https://trymiracle.com/HOUSE and use the code HOUSE to claim your FREE 3 PIECE TOWEL SET and SAVE over 40% OFF.” ------------------------------------------------------------------------------------------------------- For ad free video and audio and access to live streams and Eyes On Geopolitics...JOIN OUR PATREON! https://www.patreon.com/c/TheTeamHouse To help support the show and for all bonus content including: -live shows and asking guest questions -ad free audio and video -early access to shows -Access to ALL bonus segments with our guests Subscribe to our Patreon! ⬇️ https://www.patreon.com/TheTeamHouse Support the show here:⬇️ https://www.patreon.com/TheTeamHouse ___________________________________________________ PRE ORDER JACK'S NEW BOOK "THE MOST DANGEROUS MAN" ⬇️⬇️⬇️⬇️⬇️ https://a.co/d/0eOl8czU Subscribe to the new EYES ON podcast here:⬇️ https://www.youtube.com/@EyesOnGeopoliticsPod/featured __________________________________ Jack Murphy's new book "We Defy: The Lost Chapters of Special Forces History" ⬇️ https://www.amazon.com/We-Defy-Chapters-Special-History-ebook/dp/B0DCGC1N1N/ —————————————————————— Or make a one time donation at: ⬇️ https://ko-fi.com/theteamhouse Social Media: ⬇️ The Team House Instagram: https://instagram.com/the.team.house?utm_medium=copy_link The Team House Twitter: https://twitter.com/TheTeamHousePod Jack’s Instagram: https://instagram.com/jackmcmurph?utm_medium=copy_link Jack’s Twitter: https://twitter.com/jackmurphyrgr?s=21 Dave’s Twitter: https://twitter.com/dave_parke?s=21 Team House Discord: ⬇️ https://discord.gg/wHFHYM6 SubReddit: ⬇️ https://www.reddit.com/r/TheTeamHouse/ Jack Murphy's memoir "Murphy's Law" can be found here:⬇️ https://www.amazon.com/Murphys-Law-Journey-Investigative-Journalist/dp/1501191241 The Team Room Reading Room (Amazon Affiliate links):⬇️ https://jackmurphywrites.com/the-team-room-reading-room/ Intro music by https://www.youtube.com/user/RemixSample "Karl Casey @ White Bat Audio" 00:00 Start 05:14 Mike Yeagley’s Tech Background 11:16 How Ad Tech Works 18:10 JSOC Discovers Ad Tech Intelligence 24:50 Fort Bragg to Syria Discovery 30:19 Smartphones and OPSEC Risks 40:34 Operating Under Surveillance 47:59 Locomotive to VISR Program 57:07 Tracking ISIS Targets with Data 1:00:35 Policy and Bureaucratic Challenges 1:08:41 Data-Driven Human Targeting 1:13:08 Legal Issues Using Civilian Data 1:21:14 Social Media and Disinformation 1:26:23 Why “Going Dark” Doesn’t Work 1:34:54 Training the Intel Community 1:40:12 The Unplugged Privacy Phone 1:46:30 Privacy and Future Tradecraft Become a supporter of this podcast: https://www.spreaker.com/podcast/the-team-house--5960890/support.
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