The Kinds of Humor That Help Leaders Build Trust

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The Kinds of Humor That Help Leaders Build Trust

Harvard Business Review

26 August 2025

Leading an organization is a serious job, but Adam Christing argues that humor is a shortcut to building trust at an organization - and without it, you might be missing out on an important leadership tool. Christing is a comedian, speaker and author and he walks through five main kinds of humor that are most effective at work. It's not about knock-knock jokes, he says, but finding a style that's authentic to you. Christing is author of the book The Laughter Factor: The 5 Humor Tactics to Link, Lift, and Lead.