How Globalization Has Changed Strategic Planning

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How Globalization Has Changed Strategic Planning

Harvard Business Review

06 November 2024

In 1992, Canada, Mexico, and the U.S. signed NAFTA, the North American Free Trade Agreement, and the global business landscape began transforming. NYU-Stern professor Pankaj Ghemawat studies how companies have adjusted their strategies to that disruptive change — from rethinking their supply chains to learning to navigate unpredictable trade policy environments. He discusses how companies can plan for an evolving world of multi-country international supply chains and cross-border information flows.