How Eastern Bank Shifted Its Strategy to Compete with Online Lenders

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How Eastern Bank Shifted Its Strategy to Compete with Online Lenders

Harvard Business Review

23 August 2023

As technology changes everything, how can existing businesses create innovation and change from within? Harvard Business School fellow Karen Mills studied how one 200-year-old regional bank in the U.S. used intrapreneurship to develop a completely automated small business lending product to compete with online lenders. Mills breaks down Eastern Bank’s strategy for innovation -- from its early partnership with a fintech entrepreneur to its eventual spinoff of the online lending platform it developed in-house.