Episode (181)
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79. School Photos
Feb 03, 2025Picture day is an annual tradition for American families — and, for the companies that take the photos, a lucrative one. Zachary Crockett smiles for the camera. SOURCES:Ken Murphy, C.E.O. of Lifetou...
78. Porta-Potties
Jan 27, 2025They're not always the nicest places to go — but for their owners, portable toilets are a lucrative revenue stream. Zachary Crockett lifts the lid. SOURCES:Ron Inman, vice president of Honey BucketV...
77. Hand Models
Jan 20, 2025You can be a top model and still not get recognized on the street — as long as you keep your cuticles healthy and your moons white. Zachary Crockett points a finger. SOURCES:Dani Korwin, managing di...
76. Hotel Art
Jan 13, 2025A watercolor of a harbor? A black-and-white photo of a pile of rocks? Some hotels are trying to do better. Zachary Crockett unpacks. SOURCES:Melanie Kettring, director of studio design at Best Weste...
75. Butchers
Jan 06, 2025Before beef ends up at your favorite steakhouse, it passes through the hands of a trained specialist with an encyclopedic knowledge of bovine anatomy. Zachary Crockett chews the fat. SOURCES:Bryan F...
Pistachios (Replay)
Dec 30, 2024How did a little green nut become a billion-dollar product, lauded by celebrities in Super Bowl ads? Zachary Crockett cracks open the story. SOURCES:Sawyer Clark, director of asset management at Gol...
Cashmere (Replay)
Dec 23, 2024Once a luxury good, the soft fiber is now everywhere — which has led to a goat boom in Mongolia. Zachary Crockett tugs at the thread. SOURCES:Myagmarjav Serjkhuu, manager of the Mongolian Sustainabl...
74. Fonts
Dec 16, 2024Behind almost every character you see displayed on a page or a screen, there’s a complex — and sometimes lucrative — web of licensing deals. Zachary Crockett is just your type. SOURCES:Lucas Czarnec...
73. Used Bookstores
Dec 09, 2024Americans throw away 320 million books every year. How do some of them find a second life? Zachary Crockett is just browsing. SOURCE:Francisco Hernandez, owner of Leaves bookstore. RESOURCES:"Rein...
Greeting Cards (Replay)
Dec 02, 2024The tradition of sending cards to loved ones was in decline — until it was rescued by a new generation. But millennials have their own ideas about what sentiments they want to convey. Zachary Crockett...